The American Royal Association is a non-profit organization based in Kansas City, Missouri, dedicated to promoting the agricultural industry, particularly in the areas of livestock, agriculture, and education. Founded in 1899, the organization is known for hosting events such as the American Royal Livestock Show, which showcases livestock and agricultural products, and the American Royal World Series of Barbecue, one of the largest barbecue competitions in the United States. The American Royal aims to celebrate and support the agricultural community through various programs and events that educate the public about the importance of agriculture in everyday life.